Hello friends or how to say in elvish: Alae mellyn! Get ready for an (un)-expected #journey through Middle-Earth - more specifically New Zealand - and follow the footsteps of the bravest #elves, dwarfs, humans, and #hobbits the eye of Sauron ever saw.

Take your walking stick, knock at the door of Bilbo Baggins in the idyllic #Matamata and enter the world of #Hobbiton, in which the fight for the "one ring to rule them all" began. Strike the grounds of Ashburton Districts with your fellowship and enjoy the view of Mount Sunday - scenery of Edoras, capital of #Rohan.

And last but not least, bring all your courage together, climb Mount Doom in the Tongariro National Park and teach Boromir, son of Denetor II, a better one who once gave cause for concern: "One does not simply walk into Mordor!" Find those and many other highlights in the journey below And do not forget to bake one or two Lembas breads in advance!